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Analytics

Best Practices – Make the Most of Your Lead Generation Efforts

  • December 22
  • Analytics

Every business – from a multinational corporation to a local bakery — must attract new customers in order to thrive. Any company that fails to

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OMNI-Channel Marketing Analytics Make Data Integration a Priority

  • October 15
  • Analytics
Data Integration is Essential for OMNI-Channel Marketing For businesses today, engaging with customers across multiple channels is a competitive imperative. But the challenge is effectively
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BI vs CRM which is better for your business

Business Intelligence vs CRM Platforms: Major Pros & Cons

  • September 21
  • Analytics

When it comes to effective business management there is a constant debate whether companies should go with setting up CRM for forecasting and Analytics or

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Salesforce artificial intelligence implementation

Why AI is Going to Be the Driving Force in Sales & Marketing

  • July 30
  • Analytics

Staying ahead of the game in sales is no easy task, with the business landscape being more and more competitive year after year. Today, in

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Predictive Analytics Platform

Predictive Analytics in Business

  • September 20
  • Analytics

Generating reliable business forecasts is among top priorities for any company. Up until recently, organizations were all using very reactive techniques, when it came to

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IZENDA – Business Intelligence Software Provider Drives Salesforce.com Marketing Automation with 366 Degrees

  • November 04
  • Analytics

BUSINESS INTELLIGENCE + MARKETING INSIGHTS IZENDA THE LEADER FOR EMBEDDED SELF SERVICE BUSINESS INTELLIGENCE SOFTWARE The business objective was to leverage Izenda’s investment in Salesforce.com (CRM)

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Marketing Automation + Social Selling Must Follow the King of Content

  • June 14
  • Analytics

Since the first days of Facebook and Twitter, people have rapidly adopted social media, and have invented uses that the platform wasn’t originally designed for.

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2015 The Year of Marketing Orchestration-Want to Bet?

  • December 19
  • Analytics

Our Predictions for 2015 The business landscape is changing rapidly. Between innovations in mobile technology, strides in social media marketing, and rapid migration way from

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Three Tactics to Maximize Marketing Success

  • December 12
  • Analytics

Message Orchestration Across the Customer Lifecycle The notion of “Customer Lifetime Value” is a concept and calculation that helps CMOs determine the dollar value associated

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Document Strategy Podcast Interview Brad Banyas about CloudCCM

  • April 01
  • Analytics

“The world is moving to a state where it is important to engage with your customers anywhere and everywhere.”  This is according to Cloud CCM

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Recent Posts

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  • How to Integrate Dynamics 365 with External Systems

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