In today’s world social media (SM) plays a very important role, not only in our private lives but also in the life of any business.

In today’s world social media (SM) plays a very important role, not only in our private lives but also in the life of any business.
Marketers Must Reinvent and Orchestrate Multi-Channel Campaigns With so many communication channels and marketing tools available it can be difficult to know which strategies and
Mobile Campaign Management Solution Did you know that there are more smartphones out in the world than there are PCs? And there are countless to
If we are talking about building rapport with a potential customer, the most effective way always was and remains face-to-face interaction. However, even for small
Nowadays, if you take a look at any website in the field of IT, the chances are good that you will see some text on
At the very core, the prime objective of any business is to sell its services or product. And in today’s world, running sales with Excel
The lead generation and sales funnel process of today is constantly changing. In order to capture every lead available while guiding customers through the sales
Omni-Channel Commerce and Payment Initiatives There will be a lot of talk about Omni-Channel Commerce this holiday season, and for good reason. The shopping experience
“The Holy Grail of customer engagement and experience resides in the ability to have one view of the customer and their relationship with the organization.” Organizations are investing